“YOUTUBE” EXPERIENCE – WEEK 5

The YouTube (YT) experience was certainly something different. I normally had not frequented the YT sites until this week. A brief analysis of YT can describe it as another new example of means of production of a form of mass media in enabling the public to create their own video productions. It is well worth your while to take a look at a video done by Chris Anderson on the “Long Tail”. It is a form of promotion of a book he wrote buy the same name but I forgive him completely because the concept of the “Long Tail” is one I first heard mentioned to me by Jo Kay at Wollongong TAFE a couple of years ago. I will not explain the long tail concept here, better that you have a look at it yourself. I have done a small introduction for Anderson’s video and put it on YT which was a part of my class assignment.
For myself, I have discovered that YT could be useful in future sociological research as well as my new media studies.
At this point in time I am opining that YT will be used as another vehicle for advertising. One example is the popcorn being “popped’ by mobile phones. I will not give the advertisers credence here by mentioning any about it.
YouTube is an extremely popular concept and getting exponentially larger. I have not spent much time reflecting on the ultimate cultural function YT will perform in society and if it has any peculiar social effects. Time will tell as my epistemology develops.
You might also like to have a look at Chris Anderson’s blog.